The world of makeup is always evolving, with new trends emerging and old ones fading into the background, As we step into 2025, it’s time to explore the latest makeup trends that will dominate the beauty scene, From bold looks to minimalist approaches, the trends of 2025 promise a mix of experimentation and simplicity. In this blog post, we’ll take you through what’s in and what’s out in the world of makeup this year, Whether you’re a makeup enthusiast or just someone looking to update your beauty routine, this guide has got you covered.
In This Article
- What’s In: The Top Makeup Trends for 2025
- What’s Out: Makeup Trends to Skip in 2025
- Final Thoughts: Embrace the New Makeup Trends in 2025
What’s In: The Top Makeup Trends for 2025
1. Bold and Vibrant Eyeshadow
The eyes are going to be the focal point in 2025, with bold and vibrant eyeshadows taking center stage, Think electric blues, neon pinks, fiery oranges, and intense purples, These eye-catching shades are perfect for making a statement, whether you’re going for a full glam look or just adding a pop of color to your makeup routine.
How to Pull It Off: To master this trend, focus on creating a bold eyeshadow look with a graphic twist, Use eyeliner to define the shape of your eyes or pair contrasting colors for added drama, If you’re new to bright eyeshadows, start with one accent color on your eyelids and build up gradually.
Pro Tip: Blend the eyeshadow well to avoid harsh lines and achieve a more seamless, polished look.
2. Glossy Skin
In 2025, healthy, glowing skin is the ultimate beauty goal. While matte finishes were once popular, dewy, glossy skin will dominate the makeup scene this year, Think radiant, moisturized skin that looks fresh and luminous, This trend is all about embracing natural radiance.
How to Achieve Glossy Skin: To achieve a dewy finish, start with a hydrating primer, followed by a lightweight foundation or tinted moisturizer. Finish with a glowing highlighter on the high points of your face, such as the cheekbones, brow bones, and the bridge of your nose. A misting spray can also be used to set your makeup and lock in that fresh, hydrated look.
Pro Tip: Avoid heavy powders to maintain that glossy finish, as they can mattify your skin.
3. Fluffy Brows
Thick, full, and natural-looking eyebrows continue to be on-trend in 2025, Gone are the days of over-plucked, ultra-thin arches. This year, the focus is on achieving fuller, more voluminous brows with a soft, fluffy appearance.
How to Achieve Fluffy Brows: Use a brow pencil to fill in any sparse areas, then apply a clear brow gel to comb the hairs into place. For a more dramatic effect, you can try using a brow pomade to create a fuller, bushier look. The key is to keep your brows looking natural and not too sculpted.
4. Monochromatic Makeup
Monochromatic makeup is all about using the same color family for eyes, lips, and cheeks, creating a harmonious and balanced look. In 2025, soft pinks, peachy tones, and warm terracotta shades will dominate this trend.
How to Master the Look: Choose a shade that complements your skin tone and apply it across your eyes, lips, and cheeks. For example, a soft peach blush can be paired with peach eyeshadow and lipstick for a cohesive, flattering look, The monochromatic trend is all about simplicity and elegance.
Pro Tip: Blend the same product across multiple areas to achieve a more seamless, natural finish.
5. Glitter and Shimmer
For those who love a little sparkle, 2025 brings back the fun with glitter and shimmer, Whether it’s on your eyelids, lips, or even your cheeks, glowy shimmer, and glistening glitter will be used in creative and artistic ways this year.
How to Use Glitter and Shimmer: Use glittery eyeshadows or shimmer sticks to add a pop of sparkle to your lids, For a more dramatic effect, apply a glitter gel on top of a bold eyeliner. If you’re feeling adventurous, you can even try glitter lips for a statement look.
Pro Tip: Less is more with glitter—use it in moderation for a sparkling effect without overdoing it.
6. Sculpted Cheeks with Cream Products
Cream blushes, bronzers, and highlighters are making a comeback in 2025, These creamy formulas provide a natural, dewy finish that powders can’t replicate, This trend focuses on sculpting the face and enhancing natural features with soft, buildable products.
How to Achieve Sculpted Cheeks: Apply a cream blush to the apples of your cheeks for a youthful, flush of color, Use a cream bronzer along your cheekbones, jawline, and forehead for a sun-kissed effect, Finally, add a cream highlighter to the high points of your face for that enviable glow.
7. Colorful Eyeliner
In 2025, eyeliner is all about creativity, While traditional black eyeliner isn’t going anywhere, vibrant and colorful liners will be huge, From neon greens to bright yellows and electric blues, colorful eyeliners allow you to express yourself in bold new ways.
How to Wear Colorful Eyeliner: You can add a pop of color to your lower lash line, create a bold wing, or even experiment with graphic eyeliner designs, For a more subtle approach, use colored eyeliner in place of your usual black liner for a fresh take on a classic look.
Ammore Pro Tip: Use a beauty sponge to blend cream products for a flawless finish.
What’s Out: Makeup Trends to Skip in 2025
1. Overly Sculpted Contour
While contouring had its moment, in 2025, the heavily sculpted look is out. The trend now is to enhance natural features with soft, subtle definitions rather than harsh lines. The overly sculpted and dramatic contouring that once-defined makeup tutorials will take a backseat this year.
What to Try Instead: Focus on bronzing and highlighting to enhance your natural bone structure, Use soft, diffused bronzers and cream highlighters for a more natural finish.
2. Heavy Matte Foundations
Matte foundations, which were once a staple for achieving a flawless finish, are now being swapped out for dewy, radiant foundations, The trend in 2025 focuses on natural, glowing skin that looks fresh and hydrated.
What to Try Instead: Look for lightweight, hydrating foundations or tinted moisturizers that give your skin a natural, radiant finish. If you’re worried about oiliness, opt for a mattifying primer to control shine while maintaining that dewy glow.
3. Instagram-Style Cut Crease
The cut crease trend, which was widely popularized on Instagram, is taking a step back in 2025, While it’s still a fun and creative technique, it’s not as prominent as it once was. Instead, soft, blended eyeshadow looks are taking over.
What to Try Instead: Opt for soft, blended eyeshadow looks with a pop of color. Natural and gradient eyeshadows will dominate, focusing more on seamlessly blending shades rather than harsh lines and defined cuts.
4. Overdrawn Lips
In recent years, overdrawn lips have been all the rage, with bold lip liners creating an exaggerated shape, However, in 2025, the trend is shifting toward more natural-looking lips.
What to Try Instead: Embrace a more natural lip shape with neutral shades. You can still add fullness with lip gloss or a subtle lip tint, but the overdrawn lip trend is officially out.
5. Overdone Highlighting
While highlighting isn’t going anywhere, the intense, almost metallic highlighters are falling out of favor. In 2025, the trend is to achieve a soft, lit-from-within glow rather than a reflective, disco ball-like finish.
What to Try Instead: Use subtle, creamy highlighters that blend seamlessly into the skin for a more natural, dewy look.
Final Thoughts: Embrace the New Makeup Trends in 2025
As we move into 2025, makeup trends are becoming more creative and individualistic, Bold eyeshadows, glossy skin, and colorful liners are all the rage, while over-sculpted contouring and heavy matte foundations are taking a backseat, This year is all about embracing your natural beauty and experimenting with vibrant, fun looks.
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Makeup is a form of self-expression, and 2025 offers endless opportunities to play with colors, textures, and techniques, Whether you love the idea of a dewy, natural look or want to go all in with bright, bold colors, the trends for 2025 have something for everyone.
So, what trends are you most excited to try? Will you embrace the glossy skin and bold eyeliner looks, or are you sticking to more natural beauty? Whatever your style, this is the year to get creative with your makeup routine and enjoy the beauty journey ahead. Happy experimenting!
